Sakina, Ihda Salma, Nanjing University of Information Science and Technology, China

• EKONOMI BISNIS Vol. 27 No. 2 (2021): EKONOMI BISNIS - Articles
  THE IMPACT OF PRICE PROMOTION AND WORD OF MOUTH ON PURCHASE INTENTION ON LAZADA (CASE STUDY BANDUNG'S CONSUMERS IN 2020)
  Abstract  pdf